IaM: Image and Mood For College


IaM addresses image and mood by teaching young women how to balance their lives, with a focus on relationships, academics, health, and activities. Women learn how to regulate behavior and thoughts about their bodies and mood with a body image journal and weekly check-ins.

IaM addresses body image, mood, coping skills, and relationships. This program uses skill-building modules about nutrition, physical activity, and sleep habits to explore how relationships and stress can affect health.

Ideally Suited For

  • Young women who would like to improve confidence, mood, and health concerning their bodies
  • Young women at risk for developing an eating disorder


  • Changes in self-esteem and self-image that lead to an improved outlook
  • Increased awareness of the linkages between emotions, thought, and behavior
  • Improved knowledge of the connections between physiology and mood
  • Enhanced confidence around happiness and relationships


In addition to comprehensive assessments, novel engagement strategies, and interactive functionalities, IaM focuses on developing skills including:

  • Mindful eating
  • Relaxation
  • Viewing the media objectively
  • Recognizing triggers
  • Coping with stress
  • And more

This program was developed by the Stanford University Behavioral Medicine Laboratory.